Preview Mode Links will not work in preview mode

Marketing and Finance (MAF) Podcast


Jan 10, 2018

Chris Skinner on FinTech, cryptocurrency and corporate change - MAF155

On the show this week, I talk to leading commentator and strategist on financial markets, Chris Skinner.

We chat about FinTech, blockchain, cryptocurrency and why corporate change is difficult in established financial businesses.

Welcome to episode 155 of the Marketing and Finance Podcast.

We chat about:

  • What Chris believes is holding financial organisations back
  • How some companies are embracing change
  • Why financial services companies need a technologist on the leadership team
  • How consumers respond to new technologies
  • How small businesses can apply new technologies
  • What blockchain and cryptocurrencies mean for the future

Who is Chris Skinner?

A worldwide, leading commentator and strategist on financial markets, Chris is the Chief Executive of “The Finanser” and the Chairman of The Financial Services Club, with a focus on commentating on FinTech.

He has a background in insurance and a career working with technology companies, starting out selling office automation systems to insurance companies.

Made redundant in 2002 after running strategy for big organisations, Chris went searching for a job. He socialised with loads people in financial services and wrote articles about his conversations. This led him to where he is today. Attending international conferences and producing a daily blog about FinTech.

Links and Show Notes.

For links to the books and apps mentioned by Chris, please visit http://rogeredwards.co.uk/MAF for the show notes.

What is the Marketing and Finance (MAF) Podcast?

The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.

I’m Roger Edwards, a marketing guy and keynote speaker from Edinburgh helping you keep your marketing strategy simple and the BS at bay.

The MAF Podcast is a 30 minute radio show you download from http://rogeredwards.co.uk/MAF, iTunes or Stitcher Radio.

Each week you'll hear interviews with business experts, marketers, entrepreneurs and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!

We talk about:

  • How you can grow your business using content marketing and social media
  • How you can keep your Marketing strategy and communications simple
  • Topics, issues, products and business models from the world of finance

You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business.

Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review. http://rogeredwards.co.uk/itunes

Fancy Appearing on the Show?

Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk