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Marketing and Finance (MAF) Podcast

Sep 21, 2017

Corey Poirier on public speaking lessons from stand up and TEDx - MAF142

This week on the show my guest is Corey Poirier.

We talk about story telling in public speaking and the lessons he's learned from doing stand-up comedy and putting together TEDx talks.

We chat about:

  • The public speaking lessons you can learn from doing stand-up comedy
  • Effective storytelling and audience engagement
  • Starting from the goal and the story rather than the PowerPoint deck
  • Why the TED talk format of short succinct story driven speeches is so successful
  • How to market yourself whilst you’re at a conference

Who is Corey Poirier?

Corey is an award-winning keynote speaker (having presented to 100,000 attendees and shared the bill with Deepak Chopra and General Rick Hillier), award winning executive, host of the Conversations With PASSION Radio Show which features the likes of Jack Canfield (Chicken Soup for the Soul), John Gray (Men are from Mars), Dr. John Izzo, and Chalene Johnson and an International Best-Selling Author (Share Your Message With The World).

He's also interviewed 4000 of the world's highest achievers to gather material for his books and talks.

Links and Show Notes.

For links to the books and apps mentioned by Corey, please visit for the show notes.

What is the Marketing and Finance (MAF) Podcast?

The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.

The MAF Podcast is a 30-minute radio show you download from, iTunes or Stitcher Radio.

Each week you'll hear interviews with business experts, marketers, entreprenuers and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!

We talk about:

  • How you can grow your business using content marketing and social media
  • How you can keep your Marketing strategy and communications simple
  • Topics, issues, products and business models from the world of finance

You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business.

I’m your host, Roger Edwards.

A marketing guy from Edinburgh, Roger helps people keep their marketing simple in a world where complexity threatens to stifle business success.

An experienced marketing professional, helping businesses with their marketing strategy, content and social media.

Roger clocked up many years in the ‘big corporate’ world as marketing director of several UK financial services brands before setting up his own consultancy. Some of you might remember me as the Marketing Director and Managing Director of Bright Grey and Scottish Provident.

He now uses his expertise to guide his clients in designing engaging campaigns and is known as a prolific content creator, podcaster and a speaker.

Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review.

Fancy Appearing on the Show?

Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved.