Nov 3, 2016
Melissa Collett on learning from customer complaints Ombudsman style - MAF107
In this episode, I talk to Melissa Collett. A former senior figure at the Financial Ombudsman Service - the FOS.
We talk about how to learn from customer complaints, and how to turn unhappy customers into advocates.
Welcome to episode 107 of the Marketing and Finance Podcast.
We chat about:
Who is Melissa Collett?
Melissa Collett is a consultant and independent legal professional who specialises in resolving complaints and dispute resolution.
She is also a tribunal judge chairing hearings of appeals about health and disability issues. A senior ombudsman at the Financial Ombudsman Service before 2016 making over 1,500 legally-binding decisions across the whole range of insurance products. Melissa liaised between the FOS and regulators such as the FCA and with trade associations.
A regular speaker at events, Melissa continues to write about consumer insurance topics. As a consultant, she works with client companies on complaints handling.
Links and Show Notes.
For links to the books and apps mentioned by Melissa, please visit http://rogeredwards.co.uk/MAF for the show notes.
What is the Marketing and Finance (MAF) Podcast?
The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.
The MAF Podcast is a 30 minute radio show you download from http://rogeredwards.co.uk/MAF, iTunes or Stitcher Radio.
Each week you'll hear interviews with business experts, marketers, entreprenuers and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!
We talk about:
You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business.
I’m your host, Roger Edwards.
A marketing guy from Edinburgh I help people like you with your marketing strategy, content and social media. Until I set up my own business I was in and out of senior marketing roles in UK Financial Services Companies for two decades. Some of you might remember me as the Marketing Director and Managing Director of Bright Grey and Scottish Provident.
Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review. http://rogeredwards.co.uk/itunes
Fancy Appearing on the Show?
Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved. http://rogeredwards.co.uk