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Marketing and Finance (MAF) Podcast

May 26, 2016

Chris Fox on taking the pain out of putting together a strategy - MPAF88

For many companies strategy is a painful process executives and managers face reluctantly every year.

They often over complicate it. Weave it into the annual planning and budgeting cycle.

The result often isn't a strategy at all.

In this episode I...

May 12, 2016

Alex Cameron on why we can't ignore Live Streaming Video in our Marketing - MPAF87

Periscope. Blab. Facebook Live. Video streaming apps that have taken the world by storm.

US marketers are creating massive engagement using live streaming video.

It was hottest topic at the recent Social Media Marketing World Conference...

May 5, 2016

Adam Carolan on Nurturing Young Adviser Talent and Engaging Younger Clients - MPAF86

Some of the perceptions that stop people seeking financial advice also stop them choosing advising as a career.

Does the public believe only older wealthier people need advice? And that advising is not a good career choice for...