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Marketing and Finance (MAF) Podcast

Jun 22, 2017

Gina Gardiner on motivating your team and finding excellence - MAF132

This week my guest is Gina Gardiner.

After a skiing accident left her with a progressive disability she's gone on to build top performing teams in schools and now, businesses.

We talk about discovering the gift in every challenge you face, motivating your team and finding excellence.

Welcome to episode 132 of the Marketing and Finance Podcast.

We chat about:

  • Finding the gift in every challenge you face
  • Looking for the catalyst for change
  • Letting the team take responsibility for their own emotional and physical state
  • How to model by example, set clear, explicit, and shared expectations
  • Finding what better looks like and achieving the excellence missing in most organisations

Who is Gina Gardiner?

As an inspirational speaker, corporate business coach and executive life coach, Gina works with emergent, middle and senior managers, and their teams, to help people fulfil their personal and professional potential.

Whether it’s helping to develop confidence, leadership, or empowering individuals to see themselves as the solution, Gina’s 30 years of experience in the development of leadership has shown her that with the right perspective on life, there are ways and means of achieving your goals.

Links and Show Notes.

For links to the books and apps mentioned by Gina, please visit for the show notes.

What is the Marketing and Finance (MAF) Podcast?

The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.

The MAF Podcast is a 30 minute radio show you download from, iTunes or Stitcher Radio.

Each week you'll hear interviews with business experts, marketers, entreprenuers and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!

We talk about:

  • How you can grow your business using content marketing and social media
  • How you can keep your Marketing strategy and communications simple
  • Topics, issues, products and business models from the world of finance

You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business.

I’m your host, Roger Edwards.

A marketing guy from Edinburgh, Roger helps people keep their marketing simple in a world where complexity threatens to stifle business success.

An experienced marketing professional helping businesses with their marketing strategy, content and social media.

Roger clocked up many years in the ‘big corporate’ world as marketing director of several UK financial services brands before setting up his own consultancy. Some of you might remember me as the Marketing Director and Managing Director of Bright Grey and Scottish Provident.

He now uses his expertise to guide his clients in designing engaging campaigns and is known as a prolific content creator, podcaster and a speaker.

Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review.

Fancy Appearing on the Show?

Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved.