Apr 5, 2018
Robin Powell on evidence-based investing and content marketing in financial services - MAF166
My guest this week is Robin Powell, a journalist and content marketer.
We talk about how he set up an agency to help financial services professionals with their content marketing, and how he became interested in evidence-based...
Mar 29, 2018
Alex Cameron on the 3 key themes from Social Media Marketing World 2018 - MAF165
In this episode, Alex Cameron returns to the show.
Alex is my honorary US correspondent providing us with insights and ideas from marketing and social media across the pond.
Just back from attending the massive Social Media Marketing World...
Mar 21, 2018
Dan Abrahams on building FinTech company CurrencyTransfer in Israel start up hub - MAF164
My guest this week is Dan Abrahams, co-founder of CurrencyTransfer.
We talk about how he decided to move to Israel to take advantage of Tel Aviv's start up culture, how he built CurrencyTransfer, and the marketing lessons he...
Mar 15, 2018
Writing the definitive guide to keeping marketing simple – MAF163
In this week's show, it's just me and the mic.
I’m going to talk about how you can help me with a writing project which, as you would expect, is all about keeping marketing simple.
Welcome to episode 163 of the Marketing and Finance Podcast.
Mar 7, 2018
Stuart, Mike and Suzy from Holloway Friendly on new business strategies and paying claims - MAF162
This week I talk to Stuart, Mike and Suzy from Holloway Friendly Society.
We talk about the new strategy they've developed for the company, and how they're making claims a focus for their customer service.