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Marketing and Finance (MAF) Podcast

Nov 23, 2017

Pete Matthew on building client trust through consistent audio and video content - MAF150

This is a milestone edition, and my guest is Pete Matthew.

He’s an expert financial planner, a prolific content marketer and fellow podcaster. We talk about how answering questions with video and audio content gives him a constant stream of clients for his business.

Welcome to episode 150 of the Marketing and Finance Podcast. 

We chat about:

  • How he started answering finance questions with a video camera on the beach in Penzance
  • Building the Meaningful Money Podcast into a finance show that’s popular world wide
  • How the podcast generates a constant stream of clients for his business, Jackson’s Wealth
  • Pete’s role as a financial planner and a financial educator
  • His top tips for professionals looking to start putting together content

Who is Pete Matthew?

Pete’s a Certified Financial Planner and Chartered Financial Planner providing fee-based holistic financial planning advice in Penzance, West Cornwall. He’s also an award-winning podcaster and video blogger. His passion is to spread the word that anyone can take control of their personal finances.

He’s fulfilling this passion via his financial education website and podcast, MeaningfulMoney. Through video, podcasting and social media he’s reaching thousands of people every week with his simple financial planning message.

Links and Show Notes.

For links to the books and apps mentioned by Pete, please visit for the show notes.

What is the Marketing and Finance (MAF) Podcast?

The podcast for ideas and inspiration on marketing your business and growing your business, and for discussing topics on all things finance.

I’m Roger Edwards, a marketing guy and keynote speaker from Edinburgh helping you keep your marketing strategy simple and the BS at bay.

The MAF Podcast is a 30 minute radio show you download from, iTunes or Stitcher Radio.

Each week you'll hear interviews with business experts, marketers, entrepreneurs and journalists. Interviews to listen to in the car, on the train or on the treadmill. Or even in the bath!

We talk about:

  • How you can grow your business using content marketing and social media
  • How you can keep your Marketing strategy and communications simple
  • Topics, issues, products and business models from the world of finance

You’ll take away one or two big ideas that you can apply to your business. So you can keep marketing your business to keep growing your business.

Please subscribe to the Podcast on iTunes and I’d be grateful if you would leave a review.

Fancy Appearing on the Show?

Would you be interested in appearing on the MAF Podcast? Have you an exciting marketing or finance story to tell? Do you fancy drawing out some inspirational ideas that MAF listeners can take away to use in their own businesses? Do please contact me if you want to get involved.